Kids Content

LEad Acquisitions & Strategy for Kids Programming

Programming for kids - as fun and lively as the content is - is a serious job. Placed with the highest degree of trust at an audience’s earliest stages of social-emotional development, the goal is to support the growing hearts and minds of our youngest viewers. Drawing upon experience gained in running BBC Kids and Knowledge Kids channels and digital products, we are sourcing the best kids content for a global SVOD platform called MiniMe, now released in the US, Latin American and Australian markets (with more countries coming online in Summer 2019).